PMP Troubleshooting Guide

 
 
Display & Video 360
 

COMMON ISSUES

 
 

1. Not seeing bid requests coming through

  1. Confirm you have shared the correct seat ID and partner ID with the Kargo team.

  2. Confirm deal IDs were accepted under Negotiations in the Partner level. Read more

  3. Confirm Kargo is enabled as an exchange at the partner account level settings. Read more

  4. Confirm that creatives have been approved on the DV360 platform. Read more

  5. Confirm you are not targeting the Open Exchange or other exchanges if you are running a PMP setup. Read more

 
 

2. Creative was not accepted by DSP

  1. Confirm the creative is clickable to a live landing page. Read more

  2. If your creative is being rejected by AppNexus: disregard, this will not affect delivery. Read more

 

3. Seeing bid requests but not spending at all

  1. Check that you are bidding above the PMP floor CPM (private auction deals). Read more

  2. Confirm you are not targeting the Open Exchange or other exchanges if you are running a PMP setup. Read more

  3. Confirm correct creative trafficking. Read more

  4. Confirm you are not excluding “mobile web” traffic.  

  5. Confirm today’s date is within the established flight dates in the DSP.

  6. Confirm there is a budget associated with the Kargo line item.

  7. Confirm ALL boxes are UNCHECKED under “Position Targeting”. Read more

  8. Confirm ALL boxes are UNCHECKED under “Video Targeting”. Read more

 

4. Seeing spend, but not enough

  1. Uncheck all DV360 "Demographics" targeting boxes (age, gender, parental status, HHI). Read more

  2. Remove audience targeting where possible. Read more

  3. Remove Active View targeting where possible. Read more

  4. Remove Digital Content Label Targeting where possible. Read more

  5. Remove frequency caps where possible. Read more

  6. Remove Google Affinity Data. Read more

  7. Opt out of optimized fixed CPM bidding. Read more

 

5. Poor performance (much lower than anticipated)

  1. Confirm you are not targeting the Open Exchange or other exchanges if you are running a PMP setup. Read more