In a commitment to support the BIPOC community Kargo will be providing pro bono advertising services to qualified BIPOC-founded small businesses across the country.
Program Overview
Selected organizations will receive dedicated support in executing a 3 month-long customized campaign to help drive awareness and meaningful growth. As part of this program, Kargo will offer free advertising services including mobile ad creative buildout, access to our audience targeting suite and donated inventory across our network of premium editorial publishers. In addition, Kargo will spotlight each business on its social channels.
We’ve teamed up with amazing businesses, including:
The Kargo team delivered extraordinary customer service and deliverance on their marketing services that has truly helped my brand. The team helped make sure the right product from my business was chosen for the advertising services, and this in turn provided a positive outcome. Would certainly work with Kargo for future advertising projects!
Ashley Blain,
Founder & CEO, ZenLuxCo
The creative ads Kargo delivered were on brand and did a great job sharing our story. As a result, we exceeded In-View Rate and In-View Time targets for our brand awareness campaign. It was a pleasure working with the Kargo team, and we're extremely happy with the results!
Stephanie Evans
Founder & Creator, Pamoja
Why Kargo? What is this doing for me and why not facebook or google?
Through this program, Kargo can help your business:
Create unique digital creative assets only accessible through Kargo
Build customer personas that allow you to connect with more qualified audiences
Run high impact advertising on premium editorial environments
Dedicated account management team to shepherd the campaign from beginning to end and provide valuable metrics along the way
Who is Kargo to the small business world?
Kargo has made a name for itself in the world of digital media and ad technology. Competing with the likes of Facebook and Google, we have held our ground as the premium mobile advertising one stop shop. We create dynamic, non-intrusive ad formats for Fortune 500 brands and run those ads on today’s top media outlets. And while we do run with the big dogs, we still view ourselves as a small business. We have no outside investment, we run a tight operation and we understand what it takes to stand out. Let us show you what our small and mighty media shop can do for your business.
Kargo will partner with you to determine the best solutions for your businesS
GAIN REACH
Kargo reaches 100% of US smartphone users across the most popular and premium mobile web content. Utilize Kargo’s targeting solutions to engage your desired audience.
DRive awareness
Kargo’s eye-catching, mobile-first ads are proven to drive results. Kargo will help select and custom-design the right unit for you to best amplify your brand messaging.
Audience Insights
With Kargo’s audience insights solutions, gain valuable learnings about the people who engage with your campaign to inform your brand and future marketing strategies.
Insights & Reporting
Kargo will provide you with a post-campaign comprehensive performance insights report, including:
How many readers viewed the campaign
How many people clicked on the ad
How long the ad was in-view
Top performing sites where the ad ran
How many people converted, or visited the landing page (needs to be pixelated)
ELIGIBILITY
In order to be eligible, businesses must meet the following requirements:
Majority BIPOC-owned, for-profit business
Legally registered in the USA
Owner must be at least 18 years old
Have been in business for at least a year
Have an active online presence