Evolution of Retail & Commerce

Last week we sat down with Carina E, CMO of Tourneau to discuss the recent reinvention of their in-store customer experience and the challenges and opportunities they face recreating that experience digitally in today’s eCommerce-driven world.

During our fireside chat, we discussed how the pandemic has affected brand discovery. What it’s like building a rebranding strategy with a limited budget and how to stretch your marketing dollars most efficiently. The evolution of the role of CMO, and more!

Watch the replay from the Brand Innovators Evolution of Retail & Commerce replay below.