Industry 101’s

 

How to stay

brand-safe

how to use attention metrics in advertising

What is Connected tv advertising?

What is video advertising?

The guide to mobile creative

ios 15 for advertisers

What is idfa?

What is Contextual targeting?

What is ROAS?

Advertising metrics that matter

What is real time bidding?

What is an ad network and how does it work?

ensure your ad reaches the right person, with the right message, at the right time

WHAT ios 14.5 MEANS For advertisers

What is a supply side platform?

what is a demand side platform?

wtf is header bidding?

What is a content management system?

What is click-through rate?

What is Programmatic Advertising?

Best practices for building effective ads for the smaller screen