Kargo is prepping it’s annual gift guide spotlighting products from diverse-owned small businesses. We make these items available to our partners as holiday gifts and share the guide with them to do their gift shopping, too. In the past four years, we’ve featured 65+ stores/brands, gifted 3,000+ items and generated $170,000 in sales.
Now-early October: We’ll review applications from diverse-owned small businesses offering beauty, fashion, decor and other holiday gift items.
Mid-October: We’ll select 16 brands to participate in the guide.
November: We’ll send the guide to our clients and to advertising partners (approximately 30K distribution) inviting them to select a holiday gift on us and helping them discover and give meaningful gifts to their families, friends and customers.
November + December: We’ll regularly promote individual brands and goods on our social channels, reaching approximately 20K+ followers.
Kargo brings big ideas to all screens, creating breakthrough advertising solutions for publishers, advertisers and brands. We’ve come a long way since our three-people-in-one-room days and we’d like to help other small businesses grow and succeed, too. Our Holiday Gift Guide is part of our ongoing efforts to bring diversity, equity and inclusion to the forefront of everything we do in our industry and beyond.