Kargo Q2 Covid SUPPORT Plan

To Our Valued Partners, 

Kargo stands with you during this challenging time. To show our support and appreciation for our advertising partners who plan to be active this quarter, Kargo is launching a Q2 COVID Support Plan, inclusive of immediate relief and accommodations for current and/or upcoming campaigns.


Creative Value:

  • Waived Minimums - for the following Kargo custom creative formats:

    • Standard: 320x50, 300x250

    • In-Article Venti: Display, Video

    • Beyond the Banner: Breakout

    • Native

  • Creative Entitlement - Kargo will grant you full entitlement to any custom standard display (320x50, 300x250) or social assets to run on other Supply Partners (Direct, Open, PMP’s)

  • 48hr Turnaround Time - on all creative buildouts

  • Copy refreshes available upon request

  • Free Social Asset Creation 

  • Video Optimization Services - using our unique Video Intelligence Platform, we can dynamically optimize and shorten video assets by aligning various cuts of media and matching it to adjacent context 

Insights & Brand Intelligence:

  • Complimentary Brand Perception Field Study - with Kargo Brand Response (KBR), gain valuable insights into how different audiences perceive your brand during this crisis period. Kargo will build and deploy a 3-question survey at no additional cost.

  • Free Audience Validation Insights Report - Kargo’s Audience Validation tool (KAVA) uses your audiences to discover contextual behaviors that can be activated and protect you from the cookie fallout.

  • Access to COVID-19 FAQ Resource Hub - the latest trends, best practices and insights to inform your digital marketing strategy.

Quick & Easy Activation:

  • 24hr live guarantee for any social or standard assets - including Display, Native, & Video 

Pro Bono Campaigns:

  • Kargo accepts pro bono campaigns to help spread awareness for social, community & relief non-profit organizations. Please contact us if you are deploying or sponsoring any COVID-19 PSA efforts so we can show our support for any qualifying campaigns.

If you are interested in activating Kargo’s Q2 COVID-19 Support Plan, please contact your Kargo representative or complete the following form: