Now through mid October, we’re seeking applications from BIPOC-owned small businesses offering beauty, fashion, decor and other holiday gift items.
Then our Diversity & Inclusion Committee will select 16 brands to participate in the guide.
In November, we’ll send the guide to our clients, inviting them to select a holiday gift, and to our advertising partners to help them discover and give meaningful gifts to their families, friends and customers. The overall distribution will reach ~30K people.
Throughout November and December, we’ll promote individual brands and goods on our social channels, reaching ~20K+ followers.